Christmas Cards.

Here is a sneak peak of some of the Christmas cards I made for this year. I got into card making with my friend MW last year. We both love to scrapbook and have tonnnns of scrapbooking supplies, however I haven't had much time to work on scrapbooks recently but still like to be crafty. Card making is a perfect outlet for that craftyness. I get to use my scrapbooking supplies and creativity for a practical purpose, AND I get to share them with everyone. I now feel like buying cards for anything is a waste of money ;)

What's your number?

I have been meaning to blog about these advertisements for a while now, and I have finally found some images to share. I have only seen these ads in the form of billboards and bus signs as of now, but just found them on the web. This is an advertising campaign for the PA lottery ( http://www.palottery.state.pa.us/ ). I think this is a clever veer away from "Gus" which we usually see in PA lottery advertisements. No worries, he is still here to stay I am sure, but these appealing little designs definitely caught my eye. They have a series of ads which advertise the various games in the PA lottery. Each has a different reason for their number, just like many real lottery players do. The design consists of the numbers spelled out with images that reflect the reason why each of them play their number. I think it makes the ads more personal. It then asks: "What's your number". On the PA lottery website you can see the following ad in the rotation on the right of the screen:



Once you click on the ad, you are brought to another page which shows one of the following designs:







...after that, you are asked "What's your number?" and you can design your "own ad".

Some Photography.

It has been while, but I am back. I thought I would share a sampling of some of my photography to get back in the swing of things. Hopefully new posts to come soon. Enjoy.

Sixteen Candles.

For anyone who has ever seen the 80's movie Sixteen Candles. I was to create a "storyboard" of 5 illustrations from a movie for my Independent Advanced Illustration project in Illustrator. Through the project I taught myself and explored several illustration techniques in the program as well as the art of color separations. As you can see I chose Sixteen Candles as my movie of choice. Let me know what you think! I haven't turned it in yet but will be later this week!

Mille Fiori.

I thought I would post the project I have been working on this semester for my Professional Practices in Advertising class. It was a semester long project that I presented this past Thursday for my final presentation. The project was to create an auxiliary brand for Adrian Goldschmeid which is a high end clothing company which are most well known for their jeans. The company is American, but the original founder Adriano was Italian and also had a hand in Diesel and other companies. I chose to create a line of low-cost jewelry to be sold at Target stores. The jewelry style I chose was made out of millefiori (meaning million flowers in Italian) beads which traditional, vintage Italian jewelry is created out of. I had my sister help make the bracelets, earrings and necklaces and then took photos of the jewelry as well as other real vintage Italian jewelry that I had at home. The requirements were to create a logo, splash page and two marketing pieces. Below are the slides from my powerpoint presentation which have each of the pieces on them. The logo was created from vector artwork of a flower I found and the font is called Anna. The magazine ad uses a photograph I took myself of the vintage necklace I had. The tags have a colorized jean background and the logo as well as a paragraphy which reads: "Mille Fiori is a jewelry line created for Target by the AG team so that everyone can have a little AG. Mille Fiori jewelry is created with Italian millefiori beads, and means “million flowers”. Unlike real flowers, our jewelry is always in bloom and always in style for any occasion." This is also written on the splash page which is very simple and created in flash...access the live site to see the flash version. Please enjoy and let me know what you think!