Bop Bags.

Here is an advertising campaign for Henkel Super Bonder that I found on Ads of the World.  I saw the magazine ads first and then the actual bop bags that were placed in public second.  I think the whole concept is creative, and really shows that their adhesive can apparently fix even the most delicate of objects.  I think the magazines or the bop bags themselves without each other would still be a strong campaign.  Here are the images (also check them out on Ads of the World):