Thursday, May 27, 2010

However you want it.

I have been very impressed with the recent campaign for Starbucks Frappuccinos called "However-you-want-it". The campaign is basically to advertise that you can now have your frappuccino just like that.... however you want it. I am a big fan of the mixed media/collage style and the hand-made look. I think these are very effective and personal while sticking to the Starbucks brand.

Here are some of the campaign pieces...


Images from Starbucks Frappucino website:

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